So what have Pixar done this time that will please an ever growing audience of Toy Story movie fans and also the many, many companies who produce merchandise that fills our departments stores? Well there are a few new characters such as Rex, an endlessly worrying and insecure dinosaur or Twitch, an awesome half man half insect action figure. This will enhance the product ranges of many merchandising companies and enable more products to be generated by the increase in demand once the film is launched. Action toys are a good example of this as each comes individually packaged and allows for a collection to be built.
Will Toy Story 3 capture the imagination third time around? This is a definite yes, as already many product manufacturers remember the huge demand for Toy Story 1 and 2 merchandise. It helps that there are still the big name stars behind the new version, Tom Hanks as Sheriff Woody, Tim Allen as Buzz Lightyear and now Michael Keaton as Ken, not forgetting Whoopi Goldberg as Stretch. If that does not do it then perhaps the fact that the new film will be released in 3-D may get the audiences flocking to the cinema to see how many of the characters have adapted to this format.
» Read more: Toy Story 3 – Is This the Movie That All Merchandisers Have Been Waiting For?
